Hailing from Borås, Sweden, contemporary metal act, Concealed In Clouds, recently released the eclectic music video for “Aspire“. Following the ethereal and rare dynamic of their previous single “Dewdrops“, featuring Telle Smith of ‘The Word Alive’, “Aspire” provides an impressive visualization and look into the dedication and the passion expressed by the people brave enough to follow their dreams and chosen path in life in a society that very often refuses to acknowledge and perceive the aforementioned devotion.
Speaking about the track, frontman Joshua explains: “”Aspire” is about the process. The process of creating, building and working towards something. It’s about having to remind yourself every day that the struggle is worth it and that you’re good enough. “Aspire” is about the creative process an artist goes through that nobody else sees; a process that in most cases doesn’t require skill, but requires endurance. We want to pay homage to any and all that make it through to the other side, because we know how hard it is to commit- to motivation, to learning, to compiling it all and to consummate your work.”