Cult Manchester rockers The Maple State have revealed the video for their new single Winner! The track is taken from highly anticipated album The Things I Heard At The Party (March 23, Far Out Records).
The visual sees frontman Greg Counsell put through his paces on several laps around Bolton. He explains; “We love the band Travis and are all huge fans of their videos from the 90s, in particular the video for ‘Turn’. I always loved how Fran is just made to physically suffer for no reason other than stubbornness. We wanted to do something similar for Winner. The song has a driving/running vibe to it, so we just thought the easiest and most relevant way to make me suffer was to have me running all day. Our friend Ben Thornley liked the idea and I went up to meet him in Bolton to film in and around the town.
“We shot it in a morning and afternoon, I wasn’t aware that they intended to start the video at the top of Winter Hill in -1C with snow and fog… by the end of the video I’m looking pretty well spent, and as much as I’d love to claim that was my acting, it was just me slowly dying. Filming in industrial estates and the town center was also interesting – because of my tracksuit a lot of people kept approaching us and asking if we were shooting an Adidas advert, I must’ve appeared a strange choice of athlete. Immediately after the shoot I drank two pints of Guinness and fell promptly asleep on a bench in Manchester Victoria train station.”
Check out Winner below;